January 8, 2024

The 5 Stages Of The Decision-Making Process (Marketing Focus)

The 5 Stages Of The Decision-Making Process (Marketing Focus)

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

In this video, I outline the 5 stages a consumer goes through before making a purchase.

This consists of the following:

- Problem recognition

- Information search

- Alternative search

- Purchase decision

- Post-purchase evaluation

This video only explains the 5 stages. I have another video on my channel that goes over the marketing and website needs you should have in place to give the consumer everything they need to convert.

Google Ads: How To Make Bid Adjustments For Age (2023)

Google Ads: How To Make Bid Adjustments For Age (2023)

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

Google Ads: How To Make Bid Adjustments For Age (2023)

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Google Ads: How To Connect Google Analytics (UA)

Google Ads: How To Connect Google Analytics (UA)

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

- Google Ads: How To Connect Google Analytics (UA)

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How To Hire The Right Marketing Agency (5-Step Checklist)

How To Hire The Right Marketing Agency (5-Step Checklist)

Get free access to all of my marketing frameworks here: https://miro.com/app/board/uXjVPWzgRs...

How To Hire A Digital Marketing Agency - This video covers 5 crucial areas to consider when choosing an agency. Some you definitely wouldn't have thought of. I've worked in marketing for the past 4 years and inside 3 different marketing agencies so have the inside scoop from me.

Time stamps:

00:00: Introduction

00:28: Why listen to me?

01:08: Why you get burnt by agencies

04:58: Checklist #1 - case studies

06:18: Checklist #2 - research the account executive

08:44: Checklist #3 - what is their creative testing strategy

10:17: Checklist #4 - agency resources

11:56: Checklist #5 - your contract

Please let me know of any other marketing tutorials, practices or frameworks you would like to see :)

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