If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

‍In this video, I outline the 5 stages a consumer goes through before making a purchase.

This consists of the following:

- Problem recognition

- Information search

- Alternative search

- Purchase decision

- Post-purchase evaluation

This video only explains the 5 stages. I have another video on my channel that goes over the marketing and website needs you should have in place to give the consumer everything they need to convert.

‍Google Ads: Break-Even ROAS Calculator [Free Download]

Download the calculator here: https://docs.google.com/spreadsheets/...

‍Use this break-even ROAS calculator to work out exactly what ROAS you need to achieve in order to break even with your advertising costs.

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

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Download the creative testing framework here: https://docs.google.com/spreadsheets/...