January 19, 2023

Google Ads Account Structure Explained In Under 4 minutes

Google Ads Account Structure Explained In Under 4 minutes

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

- Why listen to me?

My name's Josh and I have 4 years of in-house e-com business and marketing agency experience working specifically on Google, Facebook, and Linkedin advertising. I still work for a marketing agency and in my spare time like to break down marketing into its most simple and easy-to-understand form and most importantly provide free frameworks and templates for you to use :)

This video explains how a google account is structured from the overall account to the campaigns and finally the ad groups, with some useful tips shown throughout.

Google Ads: How To Review Location Performance (2023)

Google Ads: How To Review Location Performance (2023)

If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...

Google Ads: How To Review Location Performance (2023)

Other useful videos:

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My Exact Google Ads eCom Strategy (14 ROAS)

My Exact Google Ads eCom Strategy (14 ROAS)

In this video, I go over the exact eCom marketing strategies we use at my agency to gain incredible results for our clients. Not only that, we also go over the tactics we combine with the strategy to achieve breakthrough results. View the full strategy here:

https://miro.com/app/board/uXjVPWzgRs...

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Creating A Performance Max Campaign: The Ultimate Guide (ecom)

Creating A Performance Max Campaign: The Ultimate Guide (ecom)

Download the framework here: https://docs.google.com/spreadsheets/...

In this video, I go over how I set up Performance Max campaigns for ecom clients. This covers each step you need to do along with some of the tips and tactics I use to make sure my campaign will perform well.

I go over the strategy, creating the ad copy and setting up the campaign itself.


00:00
The Steps

00:40 The Strategy

02:35 Performance Max Ad Copy Framework

04:00 Campaign Settings

05:30 Bidding & New Customer Acquisition

07:50 Creating The "Master" Asset Group

09:00 Asset Group Images

09:57 Asset Group Video

11:27 Asset Group Ad Extensions

13:20 Search Themes

15:00 Audience Signal

17:57 Publishing

18:52 The Listing Group

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