
This video breaks down exactly how I structure an Audience Signal for a Performance Max campaign to maximise ROAS. Covering the 3 main sections that make up the Audience Signal: Custom Segments, Your Data And Interests & Detailed Demographics.
If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...
- Why listen to me?
My name's Josh and I have 4 years of in-house e-com business and marketing agency experience working specifically on Google, Facebook, and Linkedin advertising. I still work for a marketing agency and in my spare time like to break down marketing into its most simple and easy-to-understand form and most importantly provide free frameworks and templates for you to use :)
Work with my agency:
If you would like to partner with my agency to manage your Google or Facebook Ads accounts, then please get in touch here: https://calendly.com/growfmarketing/3...
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Google Ads: Keyword Research Template [Free Download]
Download the template here: https://docs.google.com/spreadsheets/...
Work with Growf - the eCommerce marketing agency:
If you would like to partner with my agency to manage your Google or Facebook Ads accounts, then please get in touch here: https://www.growfmarketing.com/
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This video goes over the new structure of Google ads Performance Max Audience signals with the new addition of "Search Themes" replacing "Custom Segments".
Spoiler not much has changed... However, this is how best to make the most of the new Search Themes feature.