September 1, 2023
Pmax : 3 Ways To View Asset Group Performance
Work with Growf - the eCommerce marketing agency:
If you would like to partner with my agency to manage your Google or Facebook Ads accounts, then please get in touch here: https://www.growfmarketing.com/
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3 Ways To View Asset Group Metrics in Google Ads Performance Max
The top 3 ways I like to view asset group performance are as follows:
1. Select asset groups and then go onto the table view at the right-hand side of the screen.
2. view the listing groups within your pmax which shows each asset group and its performance.
3. upload a Google Ads script to your account which gives you asset group performance data and also where the spend is going across video, shopping, search, and display.
Upload the Google script I use here: https://www.loom.com/share/123920288d...
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- Why listen to me?
My name's Josh and I have 4 years of in-house e-com business and marketing agency experience working specifically on Google, Facebook, and Linkedin advertising. I still work for a marketing agency and in my spare time like to break down marketing into its most simple and easy-to-understand form and most importantly provide free frameworks and templates for you to use :)
Get free access to the framework here: https://miro.com/app/board/uXjVPWzgRs...
Digital Marketing Strategy For A Service-Based Business (Google & Facebook Ads):
This video goes over my recommended Google and Facebook ads marketing strategy for your service-based business. This has been created from my experience of working in marketing for the past 4 years within 3 different agencies, so have the inside scoop on me.
Time stamps:
00:01: Introduction
00:28: Strategy Overview
02:23: Google ads strategy
05:45: Facebook ads strategy
09:40: Optimising your campaigns
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