Get free access to all of my marketing frameworks here: https://miro.com/app/board/uXjVPWzgRs...
How To Hire A Digital Marketing Agency - This video covers 5 crucial areas to consider when choosing an agency. Some you definitely wouldn't have thought of. I've worked in marketing for the past 4 years and inside 3 different marketing agencies so have the inside scoop from me.
Time stamps:
00:00: Introduction
00:28: Why listen to me?
01:08: Why you get burnt by agencies
04:58: Checklist #1 - case studies
06:18: Checklist #2 - research the account executive
08:44: Checklist #3 - what is their creative testing strategy
10:17: Checklist #4 - agency resources
11:56: Checklist #5 - your contract
Please let me know of any other marketing tutorials, practices or frameworks you would like to see :)
If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...
- Google Ads: How To See Individual Conversion Performance (2023)
Work with my agency:
If you would like to partner with my agency to manage your Google or Facebook Ads accounts, then please get in touch here:
https://calendly.com/growfmarketing/3...
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Google Ads: Performance Max Campaigns Best Structure (10 ROAS)
Google Ads: 5 Ways To Improve B2B Lead Quality
If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...
In this video, I go over my 5 top tips and tactics to improve B2B lead quality with your Google ads campaigns.
This includes :
- Using targeted audiences within your search campaigns that are related to your business or targeting keywords
- Uploading all lead status changes as conversions - Assigning monetary value to each lead status
- Using a value-based bidding strategy to optimise for customers over leads
- Using a B2B structured Pmax campaign to recycle keyword findings to your search campaigns