Work with my agency:If you would like to partner with my agency to manage your Google or Facebook Ads accounts,
then please get in touch here: https://calendly.com/growfmarketing/3...
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Google Ads: How To Change Bidding Strategy (2023)
If you would like to me manage your own Google or Facebook Ads account, then please get in touch here: https://calendly.com/growfmarketing/3...
- Why listen to me?
My name's Josh and I have 4 years of in-house e-com business and marketing agency experience working specifically on Google, Facebook, and Linkedin advertising. I still work for a marketing agency and in my spare time like to break down marketing into its most simple and easy-to-understand form and most importantly provide free frameworks and templates for you to use :)
Find the framework here: https://miro.com/app/board/uXjVPWzgRs...
This video explains the variables that go into a successful marketing campaign on Facebook, Google, TikTok etc.
The aim of this video is to highlight the importance of the work outside of the marketing campaign itself that dramatically influences the success of your Facebook, Google or TikTok ads campaign.
If you can’t compete on budget, like many of us, then you can definitely compete on quality. Both inside the campaign and outside.
This video breaks down exactly how I structure an Audience Signal for a Performance Max campaign to maximise ROAS. Covering the 3 main sections that make up the Audience Signal: Custom Segments, Your Data And Interests & Detailed Demographics.
Get free access to all of my marketing frameworks here: https://miro.com/app/board/uXjVPWzgRs...
How To Hire A Digital Marketing Agency - This video covers 5 crucial areas to consider when choosing an agency. Some you definitely wouldn't have thought of. I've worked in marketing for the past 4 years and inside 3 different marketing agencies so have the inside scoop from me.
Time stamps:
00:00: Introduction
00:28: Why listen to me?
01:08: Why you get burnt by agencies
04:58: Checklist #1 - case studies
06:18: Checklist #2 - research the account executive
08:44: Checklist #3 - what is their creative testing strategy
10:17: Checklist #4 - agency resources
11:56: Checklist #5 - your contract
Please let me know of any other marketing tutorials, practices or frameworks you would like to see :)